Auckland Academic Health Alliance Branding

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Auckland Academic Health Alliance

The AAHA is a virtual entity that formalises a relationship between University of Auckland and Auckland District Health Board that spans over four decades. The partnership fuses vital patient needs with the highest quality clinical research resulting in faster breakthroughs and medical advances.

The required identity for the AAHA had to communicate a sense of being modern, forward looking and transformational, allowing ‘brand room’ to allow future partners to join and had to respect the existing identities of the partner organisations which it was designed to live alongside.